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Croft announces the launch of CROFT PINK & TONIC in cans and ready to drink

This post is also available in: Português (Portuguese (Portugal))

Croft, founded in 1588, is the oldest company that still remains active as a producer of port wine. The Croft family, originally wine merchants in York, played an active and prominent role in the history of the port trade.

“Despite its long history and reputation, Croft has never let itself be limited by tradition and in 2008 launched the first rosé Port wine: Croft Pink, which surprised everyone with its boldness and novelty. Croft Pink attracted new and younger consumers for Port wine and created new consumption opportunities, namely associated with the preparation of cocktails and summer drinks, where it was the essential ingredient”, says Adrian Bridge, general manager of Croft.

He adds: “The time has come to present this vibrant Port wine, ready-to-drink version, with tonic water, in an attractive can. We are confident that CROFT PINK & TONIC will please all those looking for a refreshing moment and informal. In addition to demonstrating the versatility and variety of Port Wine.”

David Guimaraens, Croft winemaker, highlights: “The innovative style of the Port wine we launched in 2008, the Croft Pink, was achieved through an innovative winemaking technique capable of extracting fresh and fruity flavors and presenting a rosy color. Subtle and delicate rose to the wine. The fortification was also refined to ensure the freshness of the fruit aromas and give great elegance to the wine. The result was a wonderfully fresh and vibrant Port wine, with delicious flavors of cherry, ripe raspberry, with notes of honey and grapefruit, in a dry and very attractive finish.”

And he assures: “The Croft Pink & Tonic that we present here is irresistible, as it combines the explosion of fruit aromas with the attractive dry finish of our tonic water. It is delicious and very practical to enjoy anytime, anywhere.”

Croft Pink & Tonic is presented in a practical, convenient, 100% recyclable, elegant 250ml tin. Its volume was designed to be easy to transport and refresh, making it perfect for enjoying a moment of relaxation, at home or outdoors, in the countryside or at the beach, with friends and family.

Croft Pink, the first rosé port wine, was created in 2008 and is still today a reference for quality. It is made through a vinification method that extracts a seductive rosé color as well as very fruity and fresh aromas, due to the limited contact of the juice with the grape skin during fermentation. The end result is a wine with attractive floral notes that enhance the pungent and fruity aromas of raspberry. The palate is rich in appetizing cherry and ripe raspberry flavors and delicious nuances of honey and grapefruit.

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