Keller Williams strengthens its presence in the Algarve with Novo Market Center

Keller Williams Portugal, a global training and consulting company specialized in the field of Real Estate, continues its expansion plan with the opening of yet another Market Center.

The opening of the KW Flash Albufeira Market Center comes, thus joining the other spaces located in the Western Algarve that are found in the municipalities of Portimão, Lagoa and Silves, where it already has more than a hundred real estate consultants.

“It is with great satisfaction and pride that we see yet another Market Center in the Algarve. With this team in Albufeira, we will continue to develop our work, giving room to grow, continuing to invest strongly in training and offering daily tools for the development of your skills, whether in the commercial area, in management and in leadership ”, says Nuno Ascensão CEO of KW Portugal.

This Market Center places a bet on this Algarve area, with the collaboration of around 30 consultants in a first phase. However, there is a goal to reach 150 members.

Rodrigo Violante, Operating Partner of this new Market Center, says that “KW Flash Albufeira, focuses on team development, which is why it opted for a geographic location with good access, as is the case with the Parque Paraíso de Vale Paraíso” .

And he adds “Centrality, ease of access and parking are common criteria when choosing the location of Market Centers, which is already happening in the spaces of Portimão (Raminha) and Lagoa-Silves (Alcantarilha).

“It was strategically important to have a MC in Albufeira, as this is one of the main and most dynamic real estate markets in the Algarve. KW’s expansion in the region would necessarily have to pass through this hot spot, with great potential for residents and tourists. Proving it is also the choice of the management team of foreign origin as well as the associated consultants that operate there, with a great diversity of nationalities ”, says José Bernardo co-founder of KW Flash in Algarve.

The Albufeira market is a strategic municipality for the implementation of the brand in this territory. Annually, more than 3,000 real estate transactions are carried out, so there is a market for professionals to develop their business.


Launched in Portugal in September 2014, Keller Williams has a vision for the next five years to reach the 50 Market Centers where 10,000 real estate consultants will develop their careers.

Keller Williams is the largest real estate mediation franchise in the world in number of Consultants, with more than 1,000 Market Centers and 180,000 Associates.

Founded in 1983, Keller Williams cultivates a culture centered on Consultants, driven by technology and based on education, which rewards Consultants as stakeholders.

In 2018, KW began its evolution process to assert itself as a technological company, through the construction of the real estate platform preferred by the Consultants’ clients.

In Portugal, KW, is betting on repositioning itself as a technological company, similar to what it is today and the company is implementing in the North American market.

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