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New edition of Portugal Fashion starts bringing Africa closer to the calendar

The 49th edition of Portugal Fashion kicked off yesterday in Porto. Until October 16th, the national fashion promotion event returns to on-site fashion shows and brings with it several novelties, the most relevant being the partnership with Afreximbank, an investment bank committed to the dissemination of the African creative and cultural economy. Rui

Last July, ANJE – National Association of Young Entrepreneurs, as the promoter of Portugal Fashion, entered into a partnership with the African Export and Import Bank, with the aim of promoting the African clothing and textile industry in Portugal. This partnership is part of the Creative Africa Nexus (CANEX) program, which aims to facilitate investment in the creative and cultural sectors in Africa through funding, capacity building, export promotion, and investment in African talent.

In this sense, 20 designers from different countries in Africa will present their collections in Porto, over the next few days, “hoping, with this approach, to achieve new challenges, new international markets, and develop their capacity through brand incubation”, he highlights the organization of Portugal Fashion.

In order to mark the start of another edition of the event in the city of Porto, the mayor of Porto, Rui Moreira, received the delegation this Tuesday morning, accompanied by the vice-president, Filipe Araújo. The welcome session took place behind closed doors, in Sala D. Maria (reference space in the Town Hall for official acts carried out by the mayor of Porto and the respective Municipal Executive), with the presence of the president of ANJE, Alexandre Meireles, one of the vice-presidents of the associative structure, Manuel Mota, as well as members of the board of Afreximbank, including the president of Afreximbank, Benedict Orama.

The first act of the 49th edition of Portugal Fashion took place in the afternoon, at Alfândega do Porto, with the initiative “Portugal - Africa Investment Roundtable Talks”, a day of reflection, debate and networking dedicated to business, investments, exports and partnerships between Portugal and Africa in the textile and clothing sector. Divided by thematic panels, it had its debut today with the talk on the theme “Closing the Investment Gap: Building Resilient Africa – Europe Textile Value Chains Post Covid”.

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