KuantoKusta (KK) revealed today that the cryptocurrency boom has triggered the demand for graphics cards in Portugal, more specifically last February, where it increased by 300% compared to the same period of the previous year.
Remember that graphics cards are very valuable for the ‘mining’ of coins, that is, for deciphering their codes, in a process that requires a powerful machine to solve mathematical transactions in the shortest possible time and thus receive payments.
“Even with the growth of e-commerce and confinement, these figures are much higher than what would be expected for the time, surpassing all estimates causing a stock break in a product already in short supply in the market” explains Sara Sá, from the Marketing department of KK.
According to the largest price comparator in Portugal, 85% of users looking for this type of product on the platform are men between 18 and 34 years old, but it is between 25 and 34 years old that they buy more.
As a result of the impact of high demand, the average price of graphics cards has surpassed 50% in some models, and today it costs up to € 2,000.
The KK, via google trends, also found that from the end of December (2020) the demand for the product more than tripled and has been gaining more and more popularity, mainly thanks to the investment of public figures in the financial product.