‘Worten View Finder’ launches creative photography masterclass with Yellow Jackets
‘Worten View Finder’ is the new activation concept, launched by the brand, for all the initiatives it will develop, throughout 2021 within the scope of the photography axis.
It is under this new identity that next Thursday, May 20, a new cycle of photography masterclasses will start, in partnership with Canon. The pair that make up the Yellow Jackets project is the star of this year’s first masterclass, dedicated to creative photography, being live on Worten’s Facebook and worten.pt, from 7 pm.
For António Fuzeta da Ponte, Brand and Communication Director at Worten, “we have now launched the communication concept ‘Worten View Finder’ which, more than a concept, will be a movement of proximity between the brand, consumers and a passion we have in common, photography. We know that, for many, even in an amateur way, photography is an immersive activity, of permanent improvement and learning. Thus, within our possibilities and also thanks to the support of good partners, we will enhance the sharing of knowledge, experiences and launches in this area. This masterclass with Yellow Jackets is the first in a calendar that is expected to be full of initiatives around photography. ”