Audience Study – Cultural and artistic consumption in the Lisbon region
CCB | Presentation Audience Study – Cultural and artistic consumption in the Lisbon region | Thursday, September 14th, at 3 pm, Luís de Freitas Branco room
Next Thursday, September 14th, at 3 pm, in the Sala Luís de Freitas Branco, there will be a presentation of the Audience Study conducted, over 10 months, by Return On Ideas: Cultural and Artistic Consumption in the region of Lisbon.
Thirty years after the creation of the CCB, we set out to reflect on the institution’s positioning and activity in order to understand the profile, expectations, and consumption patterns of those who visit us. The conclusions and recommendations of this strategic analysis will define some of the CCB’s lines of action in the coming years.
The Audience Study – Cultural and artistic consumption in the Lisbon region was carried out within the scope of the Support System for Digital Transformation in Public Administration (SAMA 2020), with funding from the Compete 2020 program.
PROGRAM
15:00
- Opening of the session and presentation of the project
- Madalena Reis, CCB Administrator
- Presentation of the Audience Study
- Miguel Fernandes, Return On Ideas (ROI)
4:00 p.m.
- Round Table “The challenge of recreating creative industries”
- Moderated by Rui Dias Alves, Return On Ideas (ROI)
With the participation of:
- Ana Rita Bessa, Administrator of the Leya Group
- Pedro Santa Clara, University professor and founder of programming school 42
- Marco Martins, filmmaker and director
- Delfim Sardo, CCB Administrator
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