It is today that Worten celebrates Singles’ Day with an irresistible discount campaign for Portuguese who are single.
As part of the Black Friday campaign, which runs until the end of November, this promotional action will be shown on TV, digital, radio, in stores and on worten.pt.
Originating in China, Singles’ Day celebrates the pride of being single with competitive promotional actions, in a format very similar to that of Black Friday.
Over the past decade, this discount day has grown across borders and has become one of the biggest 24-hour shopping events worldwide
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In Portugal, this is already the second year that Worten has launched a Singles’ Day campaign, which is, of course, associated with its Black Friday campaign, effective until November 30, either online at worten.pt or in physical stores, which maintain all security conditions to receive customers. This year, the return period, in the brand’s stores, was extended until January 31, 2021.