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Zurich launches chatbot

Zurich has just launched the “Zurimoji” chatbot, the new digital communication channel that complements the work carried out by Zurich HelpPoint, the Zurich contact center.

Developed to clarify and guide internet users, Zurich’s artificial intelligence chatbot clarifies doubts and streamlines orders in real time, in an agile and automated way, also following up on requests, such as, for example, automobile inspection appointments or address change requests.

With the launch of Zurimoji, we take another step in our omnichannel strategy and integration between offline and online. Zurich’s virtual assistant manages, 24 hours a day, seven days a week, 365 days a year, to filter internet users’ requests and provide an excellent experience designed to save time and be convenient for users”, says Artur Lucas, Director of Marketing and Communication at Zurich Portugal.

Each year, Zurich HelpPoint answers over one million calls and, from now on, many of these questions can be answered in a simple, immediate and convenient way by the Zurimoji chatbot, which, like the Zurich4You recently launched, is yet another point of contact in the Zurich value chain.

The name “Zurimoji” comes from an internal competition launched with Zurich employees. The choice for this name is due to two factors: the creation of an original emoji that reflects Zurich’s close relationship with its audiences and because the increasing use of emojis by people in digital communication – whether personal or professional – is also a way to maintain empathy.

Zurich Portugal is part of the Zurich Group and has been in Portugal for over 100 years. It has about 500 employees, 19 own offices and a network of more than 2,500 Insurance Agents serving more than 620 thousand customers.

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